Case Studies

Guests of Mickey Mouse
by Prudence Lui

BDO Hong Kong rewards staff for their dedication and contribution to the firm's success with a fun-filled, family event, writes Prudence Lui

All's well that ends well
by Prudence Lui

Despite the rain and miscommunication, the big day was a success for the bride, groom and everyone else

Drumming up interest
by Prudence Lui

Organiser of various corporate activities in Macau increases awareness of its two major products

Testing tour itinerary
by Prudence Lui

Varied schedule designed for international journalists who were used to seeing the industry's best facilities

Getting the idea across
by Prudence Lui

Creating a promotional advertisement in just three hours proves to be a huge test for participants

Branching into new areas
by Keith Chan

With the lack of land and rising property prices in city centres, more business hotels are opening outside prime business districts in key Asian cities.

Simple solutions
by Romy Arambulo

The web-conferencing market in Hong Kong is set for significant growth and will continue to evolve as customers become more concerned about functions and usability.

Perfect marriage
by Ed Peters

MICE events and gala dinners go together like beans and rice. In fact, meals, coffee breaks and cocktail parties punctuate mainstream get-togethers, providing a structure to the business day when...

Business in paradise
by Marie Incles

Competition is intensifying in the meetings, incentives, conventions and exhibitions (MICE) sector, which is drawing greater numbers of business travellers.

Mission with a vision
by Anneliese O’Young

Pioneering the way towards a more sustainable future, top hotels in the region have been taking the lead, incorporating carbon offsetting initiatives, integrated into meeting and events held on...