Case Studies

Commodities camp
by Catherine Chan

Macquarie hosted the second of its bi-annual China Commodities Conference in Beijing and Shanghai in October last year. More than 25 corporate leaders and consultants spoke on topics related to...

Hotel cleans up
by Catherine Chan

An inaugural international clean energy symposium was held at the Grand Hyatt Beijing. Held over two days last November for more than 200 delegates, the event brought together major industry...

Smooth operator
by Keith Chan

KPMG hosted a themed “KPMG’s Got Talent” annual dinner at the Shanghai Automotive Exhibition Centre. The event on December 17 was attended by about 2,500 people. The JW Marriott Hotel Shanghai was...

Perfecting the finer points
by Prudence Lui

Details such as flowers, food, or even conference room decorations can determine whether an event planner stays loyal to a hotel or seeks another venue. When something goes wrong at an event, it's...

Onus on Arena to make impact
by Prudence Lui

Thai tourism chiefs will be hoping Bangkok's Impact Arena will help win back Mice delegates to the city following political unrest on the streets earlier this year.

Divine inspiration
by Martin Donovan

Challenges brought on by the global recession forced the Mice sector to review strategies - but some divine intervention helped deliver one hotel group from the worst of the downturn.

Dare to be different on tours
by Prudence Lui

Chances are that executives visiting Hong Kong as part of a delegation have been to the Pearl of the Orient before, and have had their fill of Fragrant Harbour junk trips and the nightly Symphony...

An alternative theme
by Anneliese O'Young

Hong Kong's theme parks are emerging as alternative venues for Mice groups, as event planners seek that something different. The parks are leveraging on their distinctive brands to attract more...

Something for everyone
by Martin Donovan

Whether the meeting is an intimate boardroom gathering, a big announcement or a reception, more than 15,000 sqft should give event planners ample scope.

Venues full of bright ideas
by Chris Davis

Minimising the harm done to the environment is becoming a vital element of responsible trade fairs and exhibition activities, with everybody in the industry encouraged to play their part.